Our Story

Vintner's Daughter was founded with a singular goal in mind: to create category-defining skincare that delivers unmatched quality, multi-correctional performance, and universal efficacy.

Founding Story

Our story began in 2012 in Napa Valley when our founder, April, committed to creating her desert island, holy grail skincare product that would offer dramatic, multi-correctional results for her myriad skin issues. Years spent working in her family's fine wine business inspired her to apply similar world-class standards: exemplary quality, methodical formulation, and region-specific ingredient sourcing.

Two years later, Active Botanical Serum was born. The uniquely active formulation delivers the very best whole botanicals, beautifying nutrients, and balancing properties to your complexion. Taking the place of several standard skincare steps, just 5-6 drops of our liquid gold delivers visible radiance, clarity, and brightness you (and others) will notice. We have been hard at work expanding our commitment to you and are thrilled to introduce our latest evolution in nutritional skincare: Active Treatment Essence.

“Using both ancient and modern techniques, we create nutritional skincare that is instantly recognized by the skin, and amplifies its own powers of regeneration, balance, and repair. The results are lasting and generative, meaning your skin gets better with every use"
— April Gargiulo, Founder

Our Sustainable Approach to Skincare

Minimizing our environmental impact informs every aspect of how Active Treatment Essence and Active Botanical Serum are created and put into the world.

A Fewer Philosophy
Our skincare philosophy centers on offering multi-correctional performance and the belief that if one product delivers a myriad of benefits, fewer products are needed, fewer are produced, and less natural resources are utilized.

Responsible Sourcing
Our ingredients are sourced from responsible producers, many of which have used the same sustainable, organic farming practices for generations.

Better Packaging
Our sustainable packaging initiatives are ongoing and include boxes made with 80% post-consumer recycled materials or FSC certified board, printing with eco-friendly ink, and exclusively using recyclable glass bottles.

Testing Without Harm
We are certified cruelty-free through the internationally recognized Leaping Bunny Program.

Supporting Earth Advocacy
We donate 2% of every bottle sold to charitable organizations and nonprofits, including the Sierra Club and The Conservation Fund.

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Committed to Giving Back

We believe it is our duty to give back—because gratitude means acknowledging all that has been given and joyfully giving in return. From day one of Vintner’s Daughter, and every day since, we have donated 2% of every purchase to charitable organizations dedicated to protecting, educating, and empowering women and children around the world. This commitment comes from a place of deep respect for our intrinsic connection and responsibility to one another. Each year we select more than ten charities making an impact and donate funds to help support the incredible work they do. As we grow, so do the amounts we are able to give, and for this we are deeply grateful.

These are a few of the charitable organizations we support:

Every Mother Counts, Black Mamas Matter, Futures Without Violence, Color of Change, Girls Not Brides, New Story, Black Lives Matter, OLE Health, Vitamin Angels, NAACP, Project Night Night, National Women's Law Center, Black Future's Lab, Dress For Success, CharityWater, Tipping Point

“I still remember writing that first, admittedly small, check shortly after starting Vintner’s Daughter, and how exciting it was to be able to support these incredible organizations. Giving back is so core to our values, and the ability to write bigger and bigger checks each year has been such a gift.”

—April Gargiulo, Founder

Our Products

Active Treatment Essence

Active Treatment Essence hydrates, exfoliates, and brightens while perfectly prepping the skin to amplify absorptions and performance of subsequent products.
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Active Botanical Serum

Active Botanical Serum is a 100% active face oil, strategically formulated to have the multi-correctional activity and penetration of a super-powered serum.
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