Understanding Your Skin’s Internal Clock
Most of us are familiar with the circadian rhythm, that natural 24-hour cycle that tells the body when to sleep and when to be awake. Related to this is the daily rhythm of the body’s largest organ, the skin. Understanding how the complexion functions throughout the day can provide helpful insight into your skin’s needs. Active Treatment Essence and Active Botanical Serum were formulated with the natural cycles of skin in mind to ensure the complexion has everything it needs to be the healthiest version of itself. Get acquainted with your skin’s daily schedule, and how our two-step routine supports a 24/7 glow.
All Day, Every Day
Before diving into the complexion’s 24-hour rhythm, it is important to understand the two basic, daily needs of all skin: hydration and moisture. Incorporating these two elements into your morning and evening routine will do wonders for your complexion. Active Treatment Essence and Active Botanical Serum were designed to be the ideal, multitasking, two-step routine for both AM and PM, formulated to meet the skin’s hydration and moisture needs while delivering optimal skin nutrition. Adding hydration to your routine, which Active Treatment Essence delivers in the form of hyaluronic acid, aloe, apple pectin and lactic acid, quenches the skin’s craving for water and keeps the complexion balanced and functioning properly. Following hydration with the nourishing moisture of Active Botanical Serum, which contains 22 active botanicals like avocado, evening primrose, nettle and rosehip to feed your skin a full array of essential nutrients, fortifies and seals the skin barrier, ensuring the complexion’s first line of defense is intact and hydration is locked in.
In The Morning
AM ROUTINE: CLEANSE, ACTIVE TREATMENT ESSENCE, ACTIVE BOTANICAL SERUM, SUNSCREEN
Mornings are a time to both provide a fresh start to skin and prep the complexion for the day ahead. Skin is most sensitive right when we wake up, so gentle products are a morning must. Dead skin can accumulate as your sleep, since overnight is when your skin does most of its regenerative work. In addition to hydration, Active Treatment Essence offers micro-exfoliation, an ultra-gentle, non abrasive exfoliation from natural plant acids and enzymes, to clear away dead skin cells without causing irritation, leaving skin illuminated and fresh. Full of botanicals with inherent, anti-inflammatory properties, such as evening rose, turmeric and cypress, Active Botanical Serum is the perfect next step, layering on soothing moisture that helps ease skin into the day.
Morning is when skin transitions into active protective mode, and no AM routine is complete without loading up on antioxidants. These powerful skin-defenders help prevent the daily damage caused by exposure to pollution, sun and stress. Equally as important is giving the skin barrier a supportive boost. Active Treatment Essence includes a number of antioxidant-rich ingredients, including Kakadu plum and acerola fruit, which have the highest percentages of antioxidant vitamin C in the world, and Active Botanical Serum contains ingredients like carrot seed oil, a rich source of antioxidant vitamin A (as beta carotene), as well as turmeric and calendula, which both offer incredible antioxidant protection. Our two-step routine also delivers abundant barrier support, thanks to ingredients like niacinamide (vitamin B3), probiotics, alfalfa, and microalgae in Active Treatment Essence and phytoceramides and the full family of omega fatty acids in Active Botanical Serum.
In The Afternoon
Active Treatment Essence and Active Botanical Serum were both formulated to help balance oil production in the skin, which can increase mid-day as your skin works to reinforce the barrier and shield itself from environmental aggressors. Importantly, that morning flood of hydration from Active Treatment Essence prevents the excess oil that dehydration in the skin can trigger. Ingredients like frankincense and evening primrose, both found in Active Botanical Serum, also work to stabilize oil production and help keep the skin clear, despite frequent face touching, thanks to antibacterial and antimicrobial properties.
In The Evening
PM ROUTINE: CLEANSE, ACTIVE TREATMENT ESSENCE, ACTIVE BOTANICAL SERUM
Overnight is when your skin goes into regenerative mode, and the focus shifts from protection to repair and renewal to address some of the damage that was done during the day. A boost in collagen production, cellular turnover and neutralizing of free-radicals are all part of the skin’s complex evening process. Having a hydration step in your PM routine ensures skin has all the water it needs to function at its best and increases the efficacy of subsequent products. When applied after cleansing, Active Treatment Essence once again delivers clinical levels of the antioxidant vitamin C, which supports healthy collagen and brightens to reduce the appearance of dark spots. Among the over 30 powerful botanicals used in Active Treatment Essence are extraordinary ingredients like the four o’clock flower, which helps revitalize the skin’s own renewal cycle as it intensifies during the night.
Applying a deeply nourishing moisture step as the last layer in your evening routine gives skin a helping hand with overnight repairs for maximum renewal. With over 60 skin-beautifying vitamins, minerals, phytonutrients, antioxidants, phytoceramides, aminos, and omega fatty acids, Active Botanical Serum is the perfect way to finish your skin’s day. Calming and soothing, it is formulated with botanicals like alfalfa, tamanu, calendula, grape seed, and dandelion to alleviate the effects of stress on skin. Active Botanical Serum also contains revitalizing ingredients like nettle, lavender, carrot seed, lemon, and sea buckthorn to promote cellular renewal and increase brightness so your healthiest skin always shines through.
